Colenso BBDO Auckland Wins Finest of Program at 2024 ONE Asia Creative Awards

.The Auckland agency, collaborating with Nexus Studios Greater london, was awarded this year’s Greatest of Series for “Adoptable. Through PEDIGREE.” in support of Mars. Adoptable also succeeded Finest of Specialty honours in Creative Use of Innovation, Direct Advertising, as well as Out of Home &amp Away From Home Craft, and four Golds (in the above disciplines, pair of in OOH).

It was the only winner coming from New Zealand.” Adoptable was among those tasks that needed commitment coming from every single person entailed. This is actually a big succeed for a major team that offered it whatever,” points out Si Vicars, Chief Creative Policeman at Colenso BBDO. In-person determining for ONE Asia 2024 occurred in October in Manila, denoting the very first time it was actually stored beyond China.

Through revolving the determining place each year, the show intends to exhibit and also value the unique social payments of each nation, highlight the remarkable work being actually done there, and also reinforce the bonds within the neighborhood creative area.” ONE Asia has actually developed itself as the best awards for the location considering that it concerns much more than only recognition. It has to do with celebrating the huge variety of innovative superiority that reaches APAC,” pointed out Kevin Swanepoel, CEO, The One Nightclub. “It is actually a testimony to the fabulous skill, technology, and cultural intensity that prospers in the area.”” ONE Asia positions the spotlight on APAC’s bold, impressive suggestions being one innovative area,” stated Tay Guan Hin, newly assigned APAC Regional Director at The One Nightclub for Ingenuity.

“This year’s work shows how highly effective concepts can enhance the shape of how our team observe the planet, break down cultural barriers, as well as stimulate genuine social modification. At their ideal, these tips make complex concerns experience relatable, turn obstacles right into opportunities, as well as leave a long-term smudge on folks almost everywhere.”.